The Secret Weapon of Content Marketing: Native Advertising (Brighton SEO Presentation)

What if you could use Advertising to earn you pearly-white links? I asked myself this about 6 months ago – when trying to think up new outreach tactics for my clients. The answer? I think I’ve just about cracked it.

Today, I spoke at Brighton SEO, telling the story of my experiments in Native Advertising and why it’s the secret weapon of my content marketing approach. Here’s the presentation.

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